Say Hello To A Group Of Moms Who Started Dressed To Dance

What happens when five dance moms come together and start a business? Something amazing, of course! Say hello to Dressed to Dance. These ladies bring together an incredible energy that is sure to rub off on you! You can catch them at their retail location, at an event in their traveling boutique or at the studio watching their kids! Make sure to check their interview below and then check them out at www.dressed2dance.com!
 

Tell us a little bit about yourself:
We are a group of mothers of active children, each of us with former professional careers in technology, marketing, professional services, and operations.

 

Why did you start your own business?
We were dance moms who decided dance apparel shopping needed to be a little easier.

 

What are you most proud of in your business?
The positive responses from our customers and the local dance community who are thrilled to have a customer centric local option for their dancing apparel needs. Previously, most options had been 30 minutes away with stories of inconsistent service.

 

What’s your super power?
We know what it’s like to busy moms and we do whatever we can to make the shopping experience friendly and efficient. We try cover the full spectrum of dance apparel and are always open to input and good ideas.

 

What is one thing you can’t live without?
Besides the love of our families, we are completely dependent upon our phones!

 

What is your favorite thing to do when you’re not running your business?

We all enjoy watching our kids grow and exploring their talents in various activities.
 
I find for myself that I am most always “on”, but when I have time away from the store and computer I love to relax in my newly renovated back yard.

 

What is one thing you wish you knew when you first started?
I wish I knew there were so many different types of dance tights!! Inventory management and merchandising are challenges with so many different options available.

 

Any advice for new entrepreneurs or someone who is thinking of starting their own business?
It takes time to build a customer base. Also, it’s good to have a group of diverse partners with different skill sets. Finally, plan some buffer in your cash to account for the inevitable unplanned startup costs.